Free Essays on History I

of the Declaration of Independence, our nation was founded on the principles of equality in life, liberty and the pursuit of happiness. Yet, long before the founders of the newly declared state met in Philadelphia to espouse the virtues of self-determination and freedom that would dubiously provide a basis for a secessionary war, those same virtues were trampled upon and swept away with little regard. Beneath the shining beacon of freedom that signaled the formation of the United States of America was a shadow of deception and duplicity that was essential in creating the state. The HSS 280 class lexicon defines duality as â€Å"a social system that results from a worldview which accepts inherent contradictions as reasonable because this is to the believer’s benefit.† The early years of what would become the United States was characterized by a system of duality that subjugated and exterminated peoples for the benefit of the oppressors. This pattern of duality, interwoven into our culture, has created an dangerously racialized society. From the first moment a colonist landed on these shores, truths that were â€Å"self-evident† were contingent on subjective â€Å"interpretation.† This discretionary application of rights and freedoms is the foundation upon which our racially stratified system operates on. English colonists, Africans, and Native Americans comprised the early clash of three peoples. Essentially economic interests, and namely capitalism, provided the impetus for the relationships that developed between the English colonists, the Africans, and the Native Americans. The colonialization of North American by the British was essentially an economic crusade. The emergence of capitalism and the rise of trade throughout the 16th century provided the British with a blueprint to expand its economic and political sphere. The Americas... Free Essays on History I Free Essays on History I The history of the United States is one of duality. In the words of the Declaration of Independence, our nation was founded on the principles of equality in life, liberty and the pursuit of happiness. Yet, long before the founders of the newly declared state met in Philadelphia to espouse the virtues of self-determination and freedom that would dubiously provide a basis for a secessionary war, those same virtues were trampled upon and swept away with little regard. Beneath the shining beacon of freedom that signaled the formation of the United States of America was a shadow of deception and duplicity that was essential in creating the state. The HSS 280 class lexicon defines duality as â€Å"a social system that results from a worldview which accepts inherent contradictions as reasonable because this is to the believer’s benefit.† The early years of what would become the United States was characterized by a system of duality that subjugated and exterminated peoples for the benefit of the oppressors. This pattern of duality, interwoven into our culture, has created an dangerously racialized society. From the first moment a colonist landed on these shores, truths that were â€Å"self-evident† were contingent on subjective â€Å"interpretation.† This discretionary application of rights and freedoms is the foundation upon which our racially stratified system operates on. English colonists, Africans, and Native Americans comprised the early clash of three peoples. Essentially economic interests, and namely capitalism, provided the impetus for the relationships that developed between the English colonists, the Africans, and the Native Americans. The colonialization of North American by the British was essentially an economic crusade. The emergence of capitalism and the rise of trade throughout the 16th century provided the British with a blueprint to expand its economic and political sphere. The Americas...

Egg in a Bottle Demonstration

Egg in a Bottle Demonstration The egg in a bottle demonstration is an easy chemistry or physics demonstration you can do at home or in the lab. You set an egg on top of a bottle (as pictured). You change the temperature of the air inside the container either by dropping a piece of burning paper into the bottle or by directly heating/cooling the bottle. Air pushes the egg into the bottle. Materials Peeled hard-boiled egg (or soft-boiled, if a yolky mess interests you)Flask or jar with an opening slightly smaller than the diameter of the eggPaper/lighter or very hot water or very cold liquid In a chemistry lab, this demonstration is most commonly performed using a 250-ml flask and a medium or large egg. If you are trying this demonstration at home, you can use a glass apple juice bottle. If you use too large of an egg, it will get sucked into the bottle, but stuck (resulting in a gooey mess if the egg was soft-boiled). We recommend a medium egg for most bottles. An extra-large egg gets wedged in the bottle. Perform the Demonstration Method 1: Set a piece of paper on fire and drop it into the bottle. Set the egg on top of the bottle (small side pointed downward). When the flame goes out, the egg will get pushed into the bottle.Method 2: Set the egg on the bottle. Run the bottle under very hot tap water. Warmed air will escape around the egg. Set the bottle on the counter. As it cools, the egg will be pushed into the bottle.Method 3: Set the egg on the bottle. Immerse the bottle in a very cold liquid. We have heard of this being done using liquid nitrogen, but that sounds dangerous (could shatter the glass). We recommend trying ice water. The egg is pushed in as the air inside the bottle is chilled. How It Works If you just set the egg on the bottle, its diameter is too large for it to slip inside. The pressure of the air inside and outside of the bottle is the same, so the only force that would cause the egg to enter the bottle is gravity. Gravity isnt sufficient to pull the egg inside the bottle. When you change the temperature of the air inside the bottle, you change the pressure of the air inside the bottle. If you have a constant volume of air and heat it, the pressure of the air increases. If you cool the air, the pressure decreases. If you can lower the pressure inside the bottle enough, the air pressure outside the bottle will push the egg into the container. Its easy to see how the pressure changes when you chill the bottle, but why is the egg pushed into the bottle when heat is applied? When you drop burning paper into the bottle, the paper will burn until the oxygen is consumed (or the paper is consumed, whichever comes first). Combustion heats the air in the bottle, increasing the air pressure. The heated air pushes the egg out of the way, making it appear to jump on the mouth of the bottle. As the air cools, the egg settles down and seals the mouth of the bottle. Now there is less air in the bottle than when you started, so it exerts less pressure. When the temperature inside and outside the bottle is the same, there is enough positive pressure outside the bottle to push the egg inside. Heating the bottle produces the same result (and may be easier to do if you cant keep the paper burning long enough to put the egg on the bottle). The bottle and the air are heated. Hot air escapes from the bottle until the pressure both inside and outside the bottle is the same. As the bottle and air inside continue to cool, a pressure gradient builds, so the egg is pushed into the bottle. How to Get the Egg Out You can get the egg out by increasing the pressure inside the bottle so that it is higher than the pressure of the air outside of the bottle. Roll the egg around so it is situated with the small end resting in the mouth of the bottle. Tilt the bottle just enough so you can blow air inside the bottle. Roll the egg over the opening before you take your mouth away. Hold the bottle upside down and watch the egg fall out of the bottle. Alternatively, you can apply negative pressure to the bottle by sucking the air out, but then you risk choking on an egg, so thats not a good plan.

Seeing Stars by Janet Staiger Essay Example | Topics and Well Written Essays - 1250 words

Seeing Stars by Janet Staiger - Essay Example Stars can be considered as a commodity tool as they represent an extremely successful form of investment. They can also be perceived according to the literal meaning of the word "star"; the character played by a given star forms with the real character of the same star a surreal versus real paradox leading inevitably to an association between the in-text and the in-real-life images of the same star. The third main approach of stardom holds a psychological dimension as it regards the spectatorship, the reasons why stars are often objects of desire have been subject to many analysis, some attribute it to charisma, some to "heavenly bodies", .. etc. For a fuller vision of the evolution of the conception of stars, a flashback on the history of cinema has to be done. Various developments in Europe and the United states led to the invention of moving image technology forming the origin of the movie creation. However, it was only in the 1890's that films were used as an entertainment medium, it was then when this technologic invention transformed into a business. In the nineteenth century, many political and social elements influenced the evolution of film industry. The art of Cinema tended to transform into a capitalist enterprise indeed. In fact, Janet Staiger, in her definition of the system of movie production, supports a Marxist point of view. She tends to consider the latter system as a sub-system initially controlled by patterns of organization of labor, such as script writers, camera men and women, prop makers in combination with two major factors, technology and capital. In the first decade of the twentieth century, Americ an movie companies withheld the name of film performers fearing that the public recognition would lead these "stars" to ask for higher salaries. In this dissertation, studying the Motion Picture Patents Company is to be used as a proof of the prominence of the role of stars in the evolution of the movie industry. The Motion Picture Patents Company In 1908, two companies, Edison and Biograph, attempted to monopolize the film industry through the key patents they held in camera and projection technology by forming the Motion Picture Patents Company (MPPC). The company played the role of a "patent tool" that issued licenses for fee to firms. However, the biggest income source for the MPC didn't have licensing as its main source, it was priory based on the Nickelodeon, their most important exhibition outlet. Technically, what marked the MPPC movies most was the notion of voyeurism, "the look of the peeping tom, able to see without being seen. Early Cinema very frequently represents the female, dissected by the close up into a fetishised object of the male look" (Nelmes, 2003 : 99). The capital event that marked the end of this era is the start of the "star system" (1920), one of Hollywood's established features. As Janet Staiger clarifies in "Seeing stars", the origin of its creation remains a subject of discussion. Some say that it started in 1910 when Carl Laemmle, the owner of the Independent Motion Picture (IMP) production company, promoted the arrival of a female star, Lawrence, to his company by publicly exposing her name in a newspaper. That came as an opposed reaction to the MMPC which refused to publish stars' number fearing that their public recognitio

Personal portfolio Essay Example | Topics and Well Written Essays - 2000 words

Personal portfolio - Essay Example Moreover, research has it that job related stress have dire impacts on an employee’s social and psychological aspects of life (Dewe, P et al, 2010). For example, it may result to psychological breakdown in serious cases. Individuals have also reported to have broken social ties with family and friends as a result. It is therefore important to develop the ability to cope with work related stress and sustain pressure emanating from work. When working as an employee, I have to face several situations that are challenging and stressful. Such difficult situations are for example, having too much work to do within a very limited timeline, bulling by mean superiors and exaggerated expectations from employers just to mention but a few. However, I was required to stay steady and focused on work and deliver quality and reliable services despite the difficulties that I faced. This necessitated the need to be able to work under pressure. Employees experience pressure from different directions, and this certainly affects their productivity at work in a negative manner. It is therefore vital that they learn best how to articulate there work amidst the mounting pressure. The skill is a combination of other desirable skills and attributes of an individual that builds up to an adaptive personality. Such desirable skills are for example, patience, humility, resilience, confidence, humility et cetera. Being humble has certainly enabled me to take unpleasant comments, disapprovals and rebuke from my colleagues and superiors at work places. It also took me confidence in myself to overcome difficult and stressful situations, enabling me to deliver efficiently deliver my duties without having to succumb to the effects of pressure. Believing that things will eventually turn out positively, enabled me to withstand the adverse pressure that came with work. My

Proposed Market Entry Strategy Essay Example for Free

Proposed Market Entry Strategy Essay 1. Executive Summary The use of air conditioning is widespread since it does not only provide appropriate room temperature for electrical equipments that make internet and telecommunication works but also provide comfortable atmosphere for cooling rooms in a houses, trade centers, office buildings and many others. The situation reveals that air conditioning equipments have vital roles in society. However, the use of air conditioning devices is associated with high costs since they consume large power of electrical current. Under such circumstances, the development of efficient cooling and purifying devices become the next stage in the air cooling and purifying development. One of air purifying and cooling products available in the market is EnerVent ®, which developed by Northridge Enterprise. The company understands that to win customers’ hearts, there are four key features that EnerVent ® should possess; they are true Fresh air delivery, low costs and low heating air conditioning in compact design, high quality of air purifiers that are not merely circulating the same air in a room, and capability to eliminate harmful gases, mold, and germs. Concerning the issue, this paper has elaborated several issues concerning the market entry strategy for EnerVent ® including target markets, market potential, competitive market analysis, marketing objectives, marketing mix strategy (product, place, promotion, and place) 2. Introduction 2.1. Development of Air Conditioning and Purifying Products Nowadays, the discussion over the benefits of the sophisticated information technology including computers and telecommunications on business and communication is an endless topic in seminars or exhibitions. However, in order to work properly, such equipments need low-temperature in order to prevent overheating so that the use of high-power air conditioning is vast in the equipment rooms. In addition to the use of air conditioning devices for cooling rooms, they also provide comfortable atmosphere for cooling rooms in a houses, trade centers, office buildings and many others. The situation reveals that air conditioning equipments have vital roles in society. This makes sense since the use of air conditioning is widespread and easily found in almost every place that provide comfortable atmosphere. According to ARI CoolNet, air conditioning has several functional benefits as following: ï‚ § Providing personal comfort ï‚ § Improving productivity in the workplace where it relates to the comfortable place the air conditioning provides ï‚ § Increasing good medical and health services ï‚ § Helping vendors to preserve fresh and frozen foods like seafood, frozen potatoes, sausage an many others ï‚ § Protecting electrical equipment from excessive heating Since the use of air conditioning, previously called as manufactured air, is vital in day-to-day activities, it becomes a significant invention in human history. However, recent air conditioning or ventilation products do not end in the development of fancy casing or cooler temperature but also in several values added features. For example, the invention of Plasma cluster technology, which is capable of killing 99-percent bacterium and viruses including Aviation flue viruses, becomes the Sharps’ competitive advantage that generate revenue for the Japanese company’s air conditioning and cooling products including refrigerators, chillers, air conditioner, air purifiers, to name a few. However, the use of air conditioning products is associated with high costs since they consume large power of electrical current. Under such circumstances, the development of efficient cooling and purifying devices become the next stage in the air cooling and purifying development. 2.2. EnerVent ® Products EnerVent ® is manufactured to fulfill the need for efficient ventilation system that has several features including compact design (small) and lightweight compared to existing whole house and individual room air conditioning system. The EnerVent ® has favorable tagline that clearly target particular customers as following: There is nothing like fresh air from open windows on a Spring day. Yet high heating and air conditioning costs keep homes sealed tight to save money. Harmful odors, gases, mold, and germs stay in. Even quality air purifiers can only clean and circulate the same air. The EnerVent ® system offers the best of both worlds, bringing in and circulating out up to 12 true air exchanges daily without a significant energy penalty† The EnerVent ® jargon suggests that there are four features that the company concerns when developing EnerVent ®; they are Fresh air delivery, low costs and low heating air conditioning in compact design, high quality of air purifiers that are not merely circulating the same air in a room, and capability to eliminate harmful gases, mold, and germs. Concerning the size, Figure 1 shows example of several air conditioning designs that appear to be ‘usual’, large, and ‘compact’ design. (a) GMG (b) Delonghi Figure 1 Several Design of Existing Air Conditioning System Source: OK CHINA INDUSTRIAL LTD, 2007 In addition to size, competition in air conditioning system evolves into the provision of fresh air that circulate the true fresh air from the outside instead circulating the same air. This feature is significantly important since people have great concerns over the raising pollution because of industrial plants discard smoke, the forest fire, bad air-refreshing systems in a house, etc. Generally, air pollution in the U.S., to be precise, and other industrial countries is because acid rain in both the U.S. and Canada in which the US becomes a country that emits a large amount of carbon dioxide as the result of fossil fuels burning; limited resources of natural fresh water, water pollution due to pesticides and fertilizers (â€Å"Air pollution from other countries drifts into USA†, 2005). Concerning the capability of eliminating odor, EnerVent ® also present attractive features since the product is capable of eliminating harmful odors, gases, mold, and germs. In the market, this feature is best represented by Sharp’s Plasma cluster product as shown in the Figure 2. (a) Sharp FU40SEK (b) Sharp FU-S40TA Figure 2 Sharp Air Purifier with Plasma cluster technology Source: Callde, 2007; Pantipmarket, 2007 3. Target Markets Since EnerVent ® has particular characteristics that present the â€Å"true† fresh air to either â€Å"whole houses† and â€Å"individual room†, therefore, the target market for EnerVent ® is as following: ï‚ § Brand of Products : True fresh air like one from open windows on a Spring day Eliminate harmful odors, gases, mold, and germs stay in Low energy consumption ï‚ § Customers’ Preferences : People who concern about the need for fresh air in a room that has capability to eliminate harmful materials at low operation costs ï‚ § Ages : above 25 (this is the age where people use their rational reasons when buying a product). This is important since home electronic industry are fulfilled with advertising that trick customers ï‚ § Income Levels : above $2,500 per month (considering that the price of air Purifying is above $100, see Figure 3) Figure 3 Air Purifier Source: Bizrate, 2007 4. Market Potential and Sales Forecast The market potential for air purifiers from EnerVent ® is people who concerns about the People who concern about the need for fresh air in a room that has capability to eliminate harmful materials at low operation costs. The description suggests that EnerVent ® target both high-end customers since they are more concern about complete features regardless the price and low-end customers since they concern about low-operational costs despite high ownership costs. For high end customers, they realize that air pollution is more influencing the children than adult. All of U.S. researchers open their study about finding the polluted air impact at the children. It is believed that air pollution make the children lung become smaller. This evidence assures that air pollution own the chronic impact. In addition, this impact will be permanent at all of the children until they become adult (â€Å"Air Pollution Might Affect Lung Development in Children, Study Finds†, 2004). Bad air quality give the negative impact to the environmental quality and the financial loss because of the air pollution is not small. Because financially, air pollution will improve the cost, which must be become the responsibility of society. It can be in the form of medical expense for pain suffered, decreasing of the work productivity as an effect of air pollution, and decreasing of the prosperity life. Due to the fact that air pollution may provide unfavorable condition for an entire family; therefore, Northridge Enterprise has wide market potential to sell EnerVent ®, the true air purifier. To be specific the market potential for EnerVent ® is as following: 4.1. Middle and High Class market, Offices and Buildings There are many considerations in the minds of consumers when they are buying air conditioning product. In most parts of the world, air conditioning is the consumption of middle and high-class families, buildings and offices. For these people, cost is not the prime factor of consideration. It is quality that concerns them the most. In the light of this consideration, the Enervent will only gain small portion of the market in this segment because there are many air conditioning products which have better features and higher capacity to regulate air in larger offices. The Enervent on the other hand, can only regulate air in a limited space because it does not have the capability of producing cool air as a regular air conditioning machine. There are however, mid and high class households and small offices that prefer to use air purifier because they like the natural atmosphere of their houses and offices. These are generally smaller establishments or places which have plenty, but small to medium-sized rooms. This represents an opportunity for Enervent to enter the medium and high class households, buildings and offices. The opportunity however, is very small compare to the entire market of air conditioning equipment in the medium and high class market. 4.2. Medium and Lower Income Families Air conditioning needs are not the sole demands of medium and high-class establishments. In the modern realm where people’s desire for quality has been considerably enhanced, the need for air conditioning spreads to the low income families and offices. This represents a better opportunity for Enervent to gain larger portion of the market. This is true because for low income families and low-budget offices, the cost of having a full fledged air conditioning system can be quite overwhelming. In previous times, they generally switch to air purifier products because they are cheaper and do not consume too much electricity. However, the presence of the Enervent creates new and better alternative. These people could gain better quality than average air purifiers and pay cheaper costs than the average air conditioner products (Ward, 2007). 4.3. The market for Air Regulator Machines The rapid development of economy in various regions of the world generated massive demands for air conditioning products. In some markets, the air conditioning products are displaying a rapid increase, like the Indian market and Saudi Arabian. They are potential markets because of their geographic conditions and their economic development. On the other hand, there are also markets that displayed declining tendencies in the air conditioning market development because of the over-crowded markets, like China. In Europe, United States and most of the Asian countries displayed stable or otherwise mild development in the air conditioning market (Wind of Change, 2006). The product is, on the other hand, a revolutionary product filling a niche between the high cost air conditioning equipment and the simple air purifier machine. In a sense it has similar but different markets than those of the air conditioner products. Because of the revolutionary nature of the industry, and the contributions from low income, middle and high class markets elaborated above, I believe that the product will take over approximately 5-10% of the air conditioning market in the end of the first year. Furthermore, being the sole producer of Enervent, then the sales number of the company will be similar to that percentage. For instance, if the US air conditioning market is worth US$ 1 billion annually, then Enervent will generate a sales number of US$ 50-100 million. 5. Competitive Market Analysis The air conditioning industry is a global industry. Most of the modern countries plus several of the developing countries witnessed rapid growth of their air national air conditioning industry. In Saudi Arabia for example, demands for air conditioners is the highest in the world. Analysts have stated that the Saudi Arabian market has become a unique investment opportunities for foreign investors. Although not exactly alike, similar rate of growth can be witnessed in India and other developing countries (Saudi Aircon, 2007). Despite the rapid growth of the industry, Enervent cannot expect to gain the full benefit of the market development. The direct competitor of Enervent is air conditioning itself. Despite their significantly higher prices, they have larger capacity of regulating temperature and the condition of large rooms. Modern air conditioning is also equipped with various features that do not exist in Enervent, like self cleaning device, etc. Furthermore, air conditioning has a better and more widespread reputation that Enervent, which is a new and unpopular product. The competitive advantages of Enervent against the direct competitor are price and efficiency. The product is considerably cheaper, lighter and more far more electricity efficient than the average air conditioning machine. Indirect competitor of Enervent is the cheaper and simpler air purifier. The low cost and electricity efficient device is also quite popular as alternative of air conditioners. They generate significantly less cost than the average air conditioner, but cannot act as a temperature regulator. Many considered that the air purifier and the air conditioner market is not the same. Nevertheless, they are the same. Air purifier is an indirect competitor of both the air conditioner market and Enervent. Enervent has the advantage of temperature control with similarly low cost and efficient electricity compare to the air purifier. In addition to the analysis above, there are also other factors in the air conditioner industry that generates opportunities for Enervent to grow, they are: †¢ The emerging new styles of offices In the modern world, people are not satisfied having the same offices as other companies. In order to facilitate such a need for creative office design. The trend toward more stylish offices generates more complicated buildings with less ventilation. Pursuing efficiency, more employees are stationed in smaller rooms. These conditions generated the need for larger capacities of air conditioning. This is logical because managers have realized that poor air quality in the workplace could result in lack of productivity and worse, sickness (Cunningham, 1986). The necessity for more air conditioning system generates more demands of air conditioning machines. However, because companies are constantly searching for ways to enhance efficiency, their attention turn toward products which can deliver similar performance in air conditioning with less prices and more electricity efficient performance. This leads to opportunities for the newly designed Enervent, an air conditioning machine which are significantly cheaper and much more electricity efficient (Piercy, 1982). †¢ New Competitors The highly competitive environment is created by various factors. For one, the amount of players within the industry also plays a great role in shaping the competitive atmosphere. In the air conditioning market, Far Eastern manufacturers have improved their manufacturing capabilities by cooperating with Japanese producers. The new entrants are expected to influence the European market aggressively by means of targeting an established distributor. These new entrants have significantly lower price structures, thus allowing them to deliver cheaper prices to consumers. This leads to harder and more competitive atmosphere in the industry of both air conditioning machines and air purifier machines. In a sense, this also influences Enerven as an alternative between the two products. 6. Marketing Objectives The hardest mission of a marketer in getting the product accepted and recognized within the local environment. The Enervent is a new product with revolutionary technology. Its first year in the market should be the year of promotion and market penetration. Therefore the marketing objectives should be: †¢ Establish presence in local environment There are various factors that could influence how a product will result revenues and profits within its market. Each local environment has different preferences of how products should be. It is important for Enervent to win the hearts of local society by collaborating with local culture and traditions. The failure to achieve that will create poor and undeveloped sales performance. Thus, one of the most important and early marketing objective should be how to generate connection with local markets (Korey, 1986). †¢ Discover new channel of distributions and marketing In the first year of marketing, new products should be brought throughout the markets using various channels and means of transportations. Getting to know the local infrastructure and how will it affect the business is very much important. Thus, discovering new channel of promotion and distribution is also an important objective (Koney, 1986) †¢ Create a distinction Establishing presence and discovering new channels are usually not enough to get the product running and generate revenues and profits. The product needs features or appearance that will differentiate it from other products. This activity is called brand designing (Keegan, 1989). 7. Marketing Mix In the following chapter I will use existing information to make an assessment of how Enervent should be sold. This assessment is important because it determines the shape of the business offering toward consumers. Re-designing the business offerings has been the core purpose of performing a marketing mix analysis. In terms of Enervent, the following is suggested: 7.1. Product Positioning Strategy Enervent should be well promoted to reflect capabilities of the new and revolutionary product. As implied in previous chapters, the product should be advertised as a brilliant alternative to air conditioning and air purifier. It is the combination of both worlds which brings the best of them. The product can also be advertised as the new revolution in air conditioning. The advertising campaign would have to generate the image that Enervent is the next generation of low cost, low energy air conditioning (Keegan, 1989). As mentioned in previous chapter, the product has different opportunities in different segments of the market. Therefore, there is a need to perform different emphasize on different segments of the market. In the medium to high-class households, buildings and offices, the company should focus on promoting the product as a smart replacement of the average air conditioning system because of its air temperature management capabilities and its low cost and energy efficient nature. This would attract those customers which prefer to maintain the naturality of their environments as mentioned before. On the other hand, in the low-income households and offices, the product should be promoted as the new generation of air conditioning. The product should be promoted as the new and brilliant evolution toward environmental friendliness and quality preservation. Because the company is forecasted to generate more sales in this segment, this characteristic of product positioning (as a revolutionary new generation of air conditioning) should be the main scenario of marketing. Other processes within the product positioning activities which require attention includes: paying attention to manufacturing specifications, labeling and packaging to represent the target market we are aiming and the position of our product. The product must also be tested first before it enters the market. Analysts also suggested that the product should be matched with its surrounding environment, whether in times of sale or distribution. For instance, products that travel through the road should contain different specifications and equipments to products that travel through air (Keegan, 1989). 7.2. Pricing Strategy In marketing mix, price is considered as one of the factor that contributes to the total value of product offering. Despite the high quality of the product, if the pricing strategy does no reflect value (which means the value gained from the purchase is greater than the value of money sacrificed for the purchase), then customers would not be appealed to the product. Price has been the most important consideration in buying air conditioner machines for years. Because of the highly advanced technology and the power needed to perform the task of regulating air throughout the surrounding environment, the average air conditioners cost quite a fortune. In terms of Enervent, I propose a new set of pricing considerations which emphasis on acknowledgement of the segments in which the product will be marketed. In other words, the pricing strategy should reflect discounts, bonuses, price competitiveness, etc. Nevertheless, managers cannot ignore the importance of having a valuable product. The psycography of customers sometimes generates new understanding over the behavior of consumers. For one, consumer often mistaken quality with price. Often we find that if we charge higher, people would buy the product more. Managers in charge of the pricing strategy must have considerable sensitiveness toward the behavior of his/her customers. 7.3. Distribution strategy Distribution is also a factor in marketing and selling products. Companies must have provided their officers with sufficient funding in order to prevent lack of funding in the delivery process. Often, the assignment on distribution is in line with order processing stages. In a sense, distribution is an inseparable part of order processing and the process is not over until the products are delivered successfully to customers. In terms of exporting the Enervent, managers of the distribution process should prepare all the necessary export preparation and documentation. Often shipments failed because of the lack of diligence in preparing the required documentation (Basche, 1971). Distribution management includes managing the cost of distribution. In we are to export Enervent as a part of our central operations, than it is important for us to assign the distribution cost to the recipient instead of to our own cost structure. Forwarding freight is crucial in distribution management. Managers of distribution process must also pay attention to other supporting issues like insurance and arbitration. The lack consideration of these small factors could generate problems in later days. In distributing the Enervent, we must also consider the fact that inventory support is crucial for distribution process. Inventory management and warehousing strategies must be accounted to the nature of the product to prevent losses or diminished product quality. 7.4. Promotional activities In terms of advertising and promotion, we have discussed the need to represent Enervent in different ways for different market segments. On the other hand, if reality forces us to choose, we must choose to represent the largest demands on the market. In the Enevernet case, this means promoting the product as the new generation of air conditioning. Promotions can be performed through ‘indirect forms’, like literature, direct mail, etc. There are also a more direct form of promotion which includes exhibitions and trade shows. Often, the presence of a good sales force is also influential to promotional activities. In marketing Enervent, managerial abilities to motivate sales forces are important to promotional activities. This is important considering the product is new in the market. Another way of motivating the promotional activities is by using agents. External agents who receive commissions are generally more motivated to do their job because of the compensation strategy. Reference †Air Pollution Might Affect Lung Development in Children, Study Finds.† 2004. Retrieved May 9, 2007 from http://www.californiahealthline.org/index.cfm?Action=dspItemitemID=105505 ARI CoolNet. â€Å"Air Conditioning: Improving the Way We Live.† Retrieved May 9, 2007 from http://www.ari.org/consumer/history/history-ac.html Basche, J.R. Jr. Export Marketing Services and Costs. 1971. New York: The Conference Board, p4. Cunningham, M.T. Strategies for International Industrial Marketing. 1986. In D.W. Turnbull and J.P. Valla (eds.) Croom Helm p 9. Delonghi.  « Delonghi Portable Air Conditioners Delonghi Portable Air Conditioning.  » 2007. Retrieved May 7, from http://www.delonghi-portable-air-conditioners.co.uk/images/3176.jpg Korey, G. Multilateral Perspectives in International Marketing Dynamics. 1986. European Journal of Marketing, Vol. 20, No. 7, pp 34-42 Keegan, W.J. Global Marketing Management. 1989. Prentice Hall International Editions. OK CHINA INDUSTRIAL LTD. â€Å"Wholesale Air conditioner.† 2007. Retrieved May 7, 2007 from http://www.sz-wholesale.com/shenzhen_China_products/Air-conditioner_1.htm Piercy, N. Company Internationalisation: Active and Reactive Exporting. 1982. European Journal of Marketing, Vol. 15, No. 3, pp 26-40. Saudi Aircon 2007. 2007. Riyadh Exhibitions. Retrieved May 9, 2007 from http://www.recexpo.com/recweb/show_overview.asp?id=79 â€Å"US Market for Air Conditioning.† Worldwide Market Intelligence. Retrieved May 9, 2007 from www.bsria.co.uk/documents/pdf/misc/17200 leaflet.pdf Ward, Susan. â€Å"How to Find and Master a Niche Market.† 2007. Retrieved May 9, 2007 from http://marketing.about.com/od/careersinmarketing/l/aa060303a.htm â€Å"Wind of change in air-conditioning market.† 2006. China Economic Net. Retrieved May 9, 2007 from http://www.chinadaily.com.cn/english/doc/2005-04/27/content_437865.htm

Free College Essays - The Evil of Mankind portrayed in Melville’s Moby Dick :: Moby Dick Essays

  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Melville’s primary focus in his classic novel Moby Dick is the evil of mankind, a point of focus consistent with his anti-Transcendental philosophical alignment.   In Moby Dick, Melville illistrates man’s feelings of evil toward fellow man and nature through his thoroughly developed plot and character.   Melville also illistrated this in the components of the thematic layer which, underlies almost every character’s personal motives.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Analysis of Melville’s own motives helps to clarify the author’s reasoning behind each of the examples of man’s evil in his novel.   In order to fully understand his anti-Transcendental belief, it is necessary to first comprehend the origin of anti-Transcendentalism.   Transcendentalism is the term linked to the Emersonian-Thoreauvian set of beliefs, which incorporated the existence of an Oversoul and the benevolent disposition of man as the default soul.   Melville and others like him was opposed to the Transcendental views.   The natural opposition to a theory of man’s general benevolence is one of his malevolence toward everything around him; the primary idea behind anti-Transcendentalism was all human people have a capacity for evil and that, given the proper circumstances, the evil in anyone would come forth in their actions.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The plot and characters of Moby Dick contribute to its anti-Transcendental philosophy; the entire story revolves around the evil of man, which is demonstrated in practically each person portrayed in the book.   The story itself is about man being pitted against nature, as though the two were never meant to coincide peacefully.   The men on the ship must fend for themselves against the harsh maritime weather and the believably evil whales which they hunt.   Natural forces ravage the population of the whaling vessel; in the end, only the narrator survives.   In turn, man is reciprocally evil toward nature; the men destroy the giant sea creatures for their blubber and drop the stripped carcasses back into the water.   In addition to this collective evil of the people on the ship, many of the individuals are shining examples of humanity’s evil themselves.   Captain Ahab, the primary character in the book, makes the sole dedication in his life one of vengeance on the great white whale after which the novel was named.   Ahab does, at times, show that he has a less wicked side (signified by the scar that seemingly divides his body into two separate people), but in the end, the evil half of him overcomes his goodness.

Narration to Process Analysis

Going to college can be a scary thing for a kid just getting out of high school. Getting out to spread your wings, being out on your own. Making your own decision. Deciding what college to go to can be challenging and a hard decision for such a young person. But as an adult that has a job or career and a family going to college or going back to college may think, that’s not an option for them? Or is it? Don’t be nervous about that anymore, they have a solution for a person that has a job, family and someone who wants to go back to school. It’s called online education. You can go to work, keep up with family obligation and YES go back to school, and keep the balance of everyday life. I am going to try to help you keep that balance of going to an online education school and work and the grueling demands of family life. First of all find a reputable online education school, such as Penn Foster. Sign up for the appropriate course you want, as I am studying Medical Assistant. Wait patiently for your materials to come in the mail. When they come look over the everything carefully, set some small goals. Set a pace, make sure you set time aside each day to study of if not everyday make a schedule that works for you, if you have kids and they go to school and you can study during the day that’s a good time of if they take a nap that’s another good time. If you have to work during the day the best time to study is after the children go to bed. I am lucky at the job I have, sometimes I am able to study while I work. My kids are very athletic and are in sports in school, so when they have meets I take my homework with me and do my studies there. I get my books out in between events and read a chapter in my book or I write a paper. The nice thing about Penn Foster is you have no pressure in doing your studies every day. They give you a year to finish a semester. But in the case you can’t finish your semester in the year, you can extend your semester by 6 months at a time for an extra fee. So you say you get sick or the kids get sick and you can’t study for a period of time, you can take it off without any worries that you would have missed in a classroom situation. Take that time off it’s your decision. But it is a good try to keep on schedule you set for yourself in the beginning of the year, so you can keep things fresh in your mind. So I hope I have helped you in the progress of keeping you well balanced between family, work and your studies, studies at Penn Foster with my own experiences on how I kept up with the everyday demands of my hustle and bustle of work, kids and Penn Foster.

Florence Kelley

Florence Kelley (1859 – 1932) Florence Kelley, A Woman of Fierce Fidelity Florence Kelley is considered one of the great contributors to the social rights of workers, particularly women and children. She is best known as a prominent Progressive social reformer known for her role in helping to improve social conditions of the twentieth century. She has been described as a woman of fierce fidelity (Goldmark, 1953). Kelley was a leading voice in the labor, suffragette, children’s and civil rights movements. She was also a well-educated and successful woman, a rare combination during the turn of the twentieth century.Kelley was born in Philadelphia, Pennsylvania on September 12, 1859 to Quaker parents, William Darrah Kelley and his second wife, Caroline Bartram. Her father was a self-educated man who left his business to become an abolitionist, a judge and an activist for a number of political and social reforms. Kelley had two brothers and five sisters; however, all five s isters died in childhood. The childhood memory of the deaths of her five sisters influenced Kelley’s lifelong fight for government funds for maternal and child health services.The political climate during the life of Kelley and the influences of her family, education, travels and friendships contributed to her commitment to social reform. It was these influences that led this determined woman to have a profound impact on the quality of life for many individuals during her life and thereafter. Let’s examine these influences in more detail for a better understanding of this remarkable woman and reformer. Kelley had the good fortune to grow up in a progressive, cultured and affluent family. It was a family actively devoted to social reform and this devotion influenced Kelley.She was educated at home for most of her childhood due to being sickly as a child. Her father taught her to read at age seven and made his extensive library available to her. Her father also influence d her social conscience by taking the young Florence with him as he toured factories where young boys worked to help manufacture steel and glass. Kelley begins her autobiography by describing her father as a â€Å"companionship which has enriched my whole life† and credited him with encouraging her interest in public life. (Kelley, 1926).It was on the factory tours with her father that Kelley first witnessed the horrendous conditions and danger that children were forced to work under. She often stated that through this experience, she developed her enthusiasm to advocate for child labor reform. While still a young woman, Kelley wrote, â€Å"We that are strong, let us bear the infirmities of the weak. † (Sklar, 2009). At the encouragement of her father, in September 1876, at the age of seventeen, Kelley entered Cornell University, College of Arts and Sciences.After completing her studies at Cornell, Kelley attended the University of Zurich the first European university open to women where she studied politics, economics and law. While in Europe, Kelley formed friendships with people that embraced the teachings of socialism. It was during this time that Kelley began translating the works of known socialists, Karl Marx and Friedrich Engels. Her translation of Engels â€Å"The Condition of the Working Class in England in 1844† was published by New York Socialists in 1887.In 1884, while attending the University of Zurich, Kelley met and married Lazare Wischnewetzky, a Russian medical student and member of the socialist party. Kelley and her husband moved to New York City in 1886. Her husband was abusive, and, in 1889 Kelley left her husband and moved to Chicago with her three young children. The marriage ended in divorce in 1891. It was in Chicago that Kelley turned to the study of social conditions taking a special interest in women and children. Florence boarded her three children while she became a resident of the Hull House with Jane Addams and other female social reformers.The Hull House was a settlement house established to ease the suffering of the urban poor, improve unfair and dangerous working conditions and reform government to protect workers. Settlement houses were created to help the urban poor and to assist college educated women to find meaningful employment and to professionalize the social sciences of Sociology and Social Work through collecting statistics, reports and photographs. At the turn of the century, many Americans hoped to improve society for the better. These reform-minded citizens were called Progressives.Kelley was among the Chicago women of her class that strongly believed that they belonged in the public arena calling attention to the working conditions of children and women, social injustice and democracy for all. These Progressives wanted to use the government as an agency of reform and they believed grassroots efforts at the local level would spread to the state and then national level. They embraced strong efforts to address the corruption of government and to make government more efficient. Kelley and the women of the Hull House actively campaigned for civil rights, children’s health and welfare and prohibition.During her years of work at the Hull House, Kelley participated in the documentation of urban poverty. Kelley pioneered the use of scientific data to influence the decision of the U. S. Supreme Court. (Goldmark, 1953). In 1892, Kelley was hired by the Illinois Bureau of Labor Statistics to investigate the sweat shop activity in the garment industry. In this position, Kelley was responsible for providing the numerical evidence that led to state legislation mandating an eight-hour work day for women and children. The law, enacted in 1894, was repealed the following year under pressure from the Illinois Association of Manufacturers.Kelley held the position with the Illinois Bureau of Labor and Statistics until 1897 when she was appointed the first wom an Chief Factory Inspector by Illinois Governor John P. Atlgeld. Kelley was very successful in recruiting people to socialism. She told Friedrich Engels: â€Å"We have a colony of efficient and intelligent women living in a working men’s quarter with the house used for all sorts of purposes by about a thousand persons a week. The last form of its activity is the formation of unions of which we have three, the clock-makers, the shift-makers,, and the book-binders.Next week we are to take the initiative in the systematic endeavor to clean out the sweating dens. The Trade assembly is paying the expenses of weekly mass meetings; and the sanitary authorities are emphasizing the impossibility of their coping, unaided, with the task allotted to them. † Kelley’s frustration with the repeal of the eight-hour work day law for women and children and the difficulty in prosecuting the sweat shop cases influenced her to enroll at Northwestern University where she earned a law degree in 1894.In 1899, Kelley returned to New York to assume the leadership of the National Consumers’ League, an organization created to use the purchasing power of the consumer to support firms with good labor practices. She remained with this organization for over thirty years. In this role, Kelley, pioneered the use of white labels on clothing to certify garments had been produced without child labor and within the parameters of the legislation regulating factory work. During her time with the Consumer’s League, Kelley traveled extensively, speaking to various rganizations and was responsible for organizing sixty different leagues in twenty different states, plus two international conferences. Kelley played a prominent role in federal legislation for child labor minimum wages. A strong supporter of women’s suffrage and African American civil rights, Kelley helped form the National Association for the Advancement of Colored People (NAACP) and the Women†™s International League for Peace and Freedom. In September 1905, Kelley joined Upton Sinclair and Jack London to form the Intercollegiate Socialist Society.Its stated purpose was to â€Å"throw light on the world-wide movement of industrial democracy known as socialism. † Kelley spent the next several years as a frequent speaker on American campuses. She recruited Frances Perkins, a student to the cause and Perkins is the person responsible for bringing an end to child labor in America. Kelley wrote several books including Some Ethical Gains Through Legislation (1905), Modern Industry in Relation to the Family (1914), The Supreme Court and Minimum Wage Legislation (1925) and Autobiography (1927).Kelley also helped establish what became known as the â€Å"Brandeis brief† (named for Justice Louis D. Brandeis), a process of integrating facts and experiences in legal action to demonstrate the need for changing laws according to human realities. Florence Kelley died in G ermantown on February 17, 1932 after a long illness at the age of seventy-three. Kelley was a fascinating woman that dedicated herself to serving the victims of industrial capitalism. She is among the founders of the U. S. welfare system and is considered not only a powerful woman for social justice but also a representative of women’s empowerment.Kelley is quoted as saying, â€Å"In order to be rated as good as a good man in the field of her earnings, a woman must show herself better than he. She must be more steady, or more trustworthy, or more skilled, or more cheap in order to have the same chance of employment. † It is easy to conclude that Florence Kelley was ahead of her time in her ideas and approach to social reform. She laid the groundwork for many social programs that were not implemented until after her death. Her many accomplishments have contributed to an awareness of the rights of children and the working class in America.

Ethical Dilemmas Facing Social Workers Social Work Essay Essays

Ethical Dilemmas Facing Social Workers Social Work Essay Essays Ethical Dilemmas Facing Social Workers Social Work Essay Essay Ethical Dilemmas Facing Social Workers Social Work Essay Essay moralss can be seen to steer an action and are at that place to inform and act upon any opinions made harmonizing to the professional value base of societal work. Reamer ( 2006 ) provides an penetration into the historical beginnings of values and moralss in societal attention and provinces that they have been at the foundation of societal attention s mission since its origin. He suggests that societal work values and moralss come from four distinguishable phases: the morality period ; the values period ; the ethical theory and decision-making period and the ethical criterions and hazard direction period ( Reamer, 2006 ) . These have culminated in the General Social Care Council s ( GSCC ) codification of behavior that is in topographic point today ( Barnard, 2008 ) . Social workers are duty bound to adhere to the GSCC codifications of pattern which acts as an ethical model. A written codification of moralss enables societal workers to judge their pattern against an ethical criterion and enables service users to understand what behavior they should anticipate from their societal worker. If societal workers are considered to be in breach of the GSCC codifications they can be removed from the societal attention registry and no longer pattern. Professional societal workers must take duty for their actions as they hold a place of trust and power that is legitimised by the province devising moralss an of import factor in answerability. The impact of all pattern on service users can be said to be powerful and hence the moralss and value base emphasises the importance that the moral standing of service users is equal to that of the professional ( Hugman, 2008 ) . The National Occupation Standards ( NOS ) for Social Workers province clearly that values and moralss are cardinal to being a competent practician. Parrott ( 2010 ) suggests that values are of import to societal work as they provide a common set of rules, which societal workers can utilize and develop as a agency of working in an ethical manner with service users . ( direct quotation mark? pg figure ) He goes on to state that they guide professional behavior, aid keep a professional individuality and protect service users from malpractice. It is of import to clear up one s personal values in order to increase one s consciousness of the possible struggles and the impact these may hold on ethical determination devising. A individual s cultural experiences and background will impact the determinations they make and may bias their behavior. Social workers must foremost clear up their ain value stance in relation to value-laden issues they meet in pattern state of affairss if they want to be true to themselves and to their profession ( Dolgoff, 2009:54 ) . When associating moral doctrine and ethical quandary to societal work pattern it is of import to admit that no 1 theory provides an reply. Traditionally societal work has taken the Kantian attack and focused on the societal worker / service user relationship. The demand for societal work to dispute inequality and subjugation on an person and structural degree means extremist societal work is besides still relevant. An overall Kantian Utilitarian Extremist attack may be better. ( Banks, 2006 ) The right of a service user to self finding may conflict with a societal workers statutory responsibility if they are potentially jeopardizing their ain life or that of others ( Clifford and Burke, 2009 ) . Neil Thompson ( 2006, p40 ) defines subjugation as inhuman or degrading intervention of persons or groups ; adversity or unfairness brought approximately by the laterality of one group over another ; the negative and take downing usage of power. It frequently involves ignoring the rights o f an single or group and is therefore a denial of citizenship . Service user s will predominately come from oppressed and marginalised groups and it is important that societal workers acknowledge institutional favoritism and avoid unwittingly pigeonholing service users, intensifying bing subjugations. ( Thompson, 2008 ) Social workers need to be cognizant of the unequal distribution of power within administrations and make up ones mind how best to recommend and negociate within these administrations for the best involvement of the service user, even if it involves disputing the construction and values of an administration from within ( Dominelli, 2002 ) . Paternalism focuses on the right for societal workers with cognition, authorization, and accomplishments to travel into the lives of those who need their aid, either by self referral or referrals from other professions. Mrs Bertram has been referred by another professional because of her Alzheimer s. Ethical consciousness is an of import portion of societal work as it gives the societal worker the ability and committedness to work aboard other professionals and service users. The Utilitarian position is eventful with the consequences given as much consideration as possible. Therefore when believing approximately pattern this attack would state to believe of the individuals outcome ( hereafter ) when covering with the present state of affairs. This would intend weighing the good with the bad. The extremist attack would authorise the service user into alteration enabling them to get the better of jobs and fit them with techniques to cover with these independently in the hereafter. Social workers should affect the service user in the determination devising procedure, working in partnership and maintaining them to the full informed about their instance. The get downing point of covering with this instance would be an appraisal of the Bertram s state of affairs. The assessment undertaking when undertaken in a professional and informed mode is honoring and sets the foundation for farther intercessions ( Wilson, Ruch, Lymbery and Cooper 2008:269 ) . The Bertrams fiscal state of affairs is ill-defined as it appears that Mr Bertram does nt hold much heritage money left which has led to lease arrears. This state of affairs would necessitate to be resolved shortly as their landlord is endangering to evict them for rent arrears and the province of the flat, which could render them both homeless. Mrs Bertrams penetration appears to be badly impaired by her terminal phase Alzheimers and an appraisal of the wellness hazards may necessitate procuring elaborate information from the GP about Mrs Bertram s Alzheimer s and other wellness issues, and the likely forecast. Mr Bertram is believed to be an alcoholic and this could hold deductions for his wellness. The likeliness of a positive result would possibly be increased if Mr Bertram could be offered aid for alcohol addiction every bit good as a carers appraisal to determine what his demands are. He spends considerable clip at his nine, go forthing his married woman entirely in the house vulnerable and at hazard. Mrs Bertram s girls distrust Mr Bertram and believe it s in her best involvement to be moved into residential attention. Before her unwellness advanced Mrs Bertram stated she wanted to remain with her hubby. Possible options to see after the appraisal would be supplying support for Mr and Mrs Bertram at place, traveling them into sheltered adjustment together or traveling Mrs Bertram into residential attention. All these options may be unwelcoming to the Bertrams therefore in order to convey about any alteration it would be of import to first construct a relationship with both Mr Bertram and Mrs Bertram and her girls using the Kantist position that the truth is told. This could intend seeking to pass on with Mrs Bertram at choice times when she is more limpid and can take part every bit much as possible. It is of import to develop/construct a shared apprehension of the job ( s ) being faced ( Wilson, Ruch, Lymbery and Cooper, 2008:282 ) . Opinions should be informed straight by what Mr and Mrs Bertram say about their fortunes. Mr and Mrs Bertram must hold a cardinal portion in the appraisal of their state of affairs, and any issues should be shared leting them to go on to hold every bit much pick as possible. The strengths of this program are that Mr and Mrs Bertram will be involved in the attention program and will be able to show their positions, every bit good as Mrs Bertram s girls being able to lend towards the attention program. This may construct a strong relationship with the household and physique on trust so they do co- operate and see all the options as they will understand that the scheme would be for the wellness and good being of both Mr and Mrs Bertram. As societal workers we need to hold a basic apprehension of what the Bertram s values are as it would be hard to sympathize and acquire the necessary apprehension of their wants if we do non. As societal workers we could so perchance struggle to do advancement when seeking to assist the Bertram s. This professional development is of import as we will utilize this type of growing everyday in the workplace. In this instance the chief value/wish seems to be that the Bertram s stayed together in their place. A societal worker s personal values may inform their apprehension of pattern. However, a societal worker demands to follow the broader model provided by anti-oppressive societal work moralss. The model provided allows a topographic point for personal values but challenges societal workers to put them within the wider model where they are accountable to others and they must abstain from enforcing their values and in fact inquiry them. ( Clifford and Burke, 2009 ) Different parts are made by assorted ethical positions in any given state of affairs and these must be considered. Ethical positions must be considered in visible radiation of an anti-oppressive attack to pattern and in relation to each other as there are occasions when the different positions struggle. Social workers have an obligation to work in a manner that demonstrates non merely cognition of relevant ethical constructs and local Torahs but besides a broader consciousness of how ethical values are related to societal ine qualities and diversenesss ( Clifford and Burke, 2009:203 ) Word Count: 2993 ( including writer inside informations in brackets )

Haas School of Business Programs and Admissions

Haas School of Business Programs and Admissions The Haas School of Business, also known as Haas or Berkeley Haas, is a University of California, Berkeley school. UC Berkeley is a public research university that was founded in 1868 in the state of California. Haas was founded just 30 years later, making it the second oldest business school in the United States. Haas School of Business has more than 40,000 alumni and is frequently ranked among the best schools in the nation. Degrees are offered at the undergraduate and graduate level. Nearly 60 percent of Haas students are enrolled in one of the three available MBA programs. Haas Undergraduate Programs Haas School of Business offers a Bachelor of Science in Business degree program. The programs curriculum consists of a 7-course breadth sequence, which requires students to take at least one class in each of the following categories: arts and literature, biological science, historical studies, international studies, philosophy and values, physical science, and social and behavioral sciences. Students are encouraged to spread these courses out over the four years that it takes to earn the degree. The Bachelor of Science in Business curriculum also includes core business courses in areas like business communication, accounting, finance, marketing, and organizational behavior. Students are also allowed to customize their education with business electives that focus on more nuanced topics like corporate finance, leadership, and brand management. Students who want a global view of business can participate in Haas study aboard or travel study programs. Getting In Haas Bachelor of Science in Business degree program is open to students enrolled in UC Berkeley as well as students who are transferring in from another undergraduate school. Admissions are very competitive, and there are prerequisites that must be met prior to applying. For example, applicants must complete a minimum of 60 semester or 90 quarter units as well as several prerequisite courses prior to submitting an application. Preference is given to applicants who are California residents. Applicants who are transferring from a California community college may also have an edge. To apply to a Haas School of Business program, you should have some work experience. Students in the Full-Time MBA and EWMBA program typically have at least two years of work experience, with most students having five years or more. Students in the EMBA program usually have ten years of work experience or more. A  GPA  of at least 3.0 is standard for applicants, though it is not a firm requirement. At  minimum, applicants should be able to demonstrate academic aptitude and have some quantitative proficiency to be considered for the program. Haas MBA Programs Haas School of Business has three MBA programs: Full-Time MBA Program: The full-time MBA program is for students who do not plan to work while they earn their degree. This program takes two years to complete and requires full-day class attendance Monday through Thursday.Evening and Weekend (EWMBA) Program: The EWMBA program is a part-time MBA program that allows students to continue working while they earn their degree. Students in this program can attend school two evenings during the week or all day on Saturday. Either way, the program takes 2.5 years to 3 years to complete.MBA for Executives (EMBA) Program: The EMBA program is a part-time program for students who are either executives or have a lot of work experience. This program, which takes about 19 months to complete, meets Thursday through Saturday every three weeks. All three MBA programs at Haas are campus-based programs that are taught by the same faculty and result in the same MBA degree. Students in every program complete core business courses related to accounting, finance, marketing management, leadership, microeconomics, macroeconomics, and other business topics. Haas also provides global experiences for students in every MBA program and encourages tailored education through evolving electives. Other Graduate Programs at Haas School of Business Haas School of Business offers a one-year Master of Financial Engineering program that is designed to prepare students for careers as financial engineers. To earn a degree from this full-time program, students must complete 30 units of coursework  in addition to a 10-12 week internship. Admissions for this program are very competitive; fewer than 70 students are admitted each year. Applicants who have a background in a quantitative field, such as finance, statistics, mathematics, or computer science; high scores on the Graduate Management Admission Test (GMAT) or the Graduate Record Examinations (GRE) General Test; and an undergraduate GPA of 3.0 have the best chance of acceptance. Haas also offers a PhD program that allows students to study one of six business areas: accounting, business and public policy, finance, marketing, management of organizations, and real estate. This program admits fewer than 20 students each year and usually requires four or five years of study to complete. Applicants do not need to come from a specific background or have a minimum GPA, but they should be able to demonstrate scholarly ability and have research interests and career goals that are aligned with the program.

Families Essay Example | Topics and Well Written Essays - 250 words

Families - Essay Example Whereas fifty years ago divorce was rare, and homosexuality invisible, nowadays these features are common in society. If individuals want to create their own type of family according to their own values and ideals, then there is an opportunity to explore this in new ways. There is conflict between restrictive but stable traditional models, and freer but potentially less stable modern alternatives. Immigrant families have the benefit of at least two cultural heritages, and this enriches their life experience. It can also cause tensions when adapting to new contexts and sometimes clashes with expectations of the culture of origin. Often children feel caught between the old and the new, and it takes generations for families to be fully at ease in both cultures. Another advantage of immigrant families is that people often have the opportunity to speak more than one language. This has useful career implications but above all it enables people to see the world more openly and be accepting of differences without judging one or the other. White American families who only speak English are at a disadvantage because they are tempted to hold narrow views, and find it harder to think in concepts outside their own ethnic group norms. Latinos, African Americans, Asians and other minority groups in America can suffer prejudice and misunderstanding which adds stress to their lives. Families who find themselves victims of racism will stick together more closely, but there are disadvantages in accessing full citizenship benefits if resentment builds up inside the family and opportunities are blocked in society outside the family. This can be a vicious circle which is hard to break. Similar scenarios can develop within gay and lesbian families. Multi-generational families are the norm in some societies, notably African and Asian

Approaches to Psychology and Ethics Essay Example | Topics and Well Written Essays - 2250 words

Approaches to Psychology and Ethics - Essay Example This is one of those areas of studies which receives much attention from scholars and researchers and is evolving rapidly. There different approaches of the psychological studies such as cognitive approach, evolutionary approach, socio-cultural approaches, humanistic approach, behavioural approach, psychoanalytic/psychodynamic approach and others (Walker et al, 2007). All the approaches of psychology can be linked with each other as these study different aspects of feelings and emotion within a social context of an individual. Social psychological research studies the psychological aspects in social settings. Social cognitive studies are amalgamation of the social psychological research and cognitive approach wherein beliefs of an individual is studied within his social world. Cognitive approach is based on beliefs of individuals whereas cognitive behavioural approaches study behaviours and beliefs together. Humanistic and narrative approaches are based on lived experience of individ uals in different settings. Psychodynamic approaches are based on feelings of individuals. All the approaches can be explained individually or with respect to each other. In the treatment of mental illness, behavioural processes and other psychological disorders, professionals can use one approach or mix of tow or three approaches for the best treatment of the client. Figure 1: Approaches of Psychology Source: Walker et al, 2007:5 Psychoanalytic Approach This approach originated through the disagreements psychologists had over the behavioural theories. One of the prominent contributors in this approach is Sigmund Freud. Freud treated various patients suffering from mental disorders by the use of conversation methods over a period of time. This is based on the assumption of â€Å"unconscious conflicts, motives, and defences† of the client which is not otherwise expressed in normal social circumstances. In the same process patient's self-knowledge also got improved. Freudâ€⠄¢s theories are based on the psychoanalytical concepts that focus on the ‘unconscious internal conflicts’ of the clients. Freud argues that the unconscious awareness of the client consists of his desires, thoughts and memories of lifetime particularly the early life experiences. There are various contributors who expanded psychoanalytical approach like Carl Jung, Alfred Adler, Karen Horney, Heinz Kohut, and others (Maitland & Hannah, 2008, p. 45). According to Maitland & Hannah (2008) this brought changes in thought and process of psychoanalytical approaches. These are also described as psychodynamic approach.   Behaviourist Approach Behaviourist approach roots back from the time of Aristotle, Locke Thorndike, Skinner and many others. This theory ignores the genetics theories and determines behaviour of an individual purely on the based on assumptions of his environment and experience. According to Maitland & Hannah (2008), â€Å"The behavioural approach focuses on measuring and recording observable behaviour in relation to the environment. Behaviourists think behaviour results from learning. Russian physiologist Ivan Pavlov trained dogs to salivate in response to the sound of a tone, demon- strating stimulus-response learning.  (Maitland & Hannah, 2008, p. 45)† Maslow’s Hierarchy of needs are used in understanding human behaviour in various stages of his life. This hierarchy consists of